All-day breakfast innovations operators should try
SUMMARY: All‑day breakfast creates new ways for operators to tap into shifting consumer habits, capture demand beyond the morning rush and increase sales.
All-day breakfast, all new opportunities
Breakfast isn’t just for mornings anymore. According to Technomic’s 2024 Breakfast Multi Client Study, 34% of consumers now define breakfast by the food on the plate, not the time on the clock. And they’re hungry for flexibility: 68% say they’d love an all-day breakfast menu.1 For operators, that’s a golden opportunity to serve up simple, easy-to-execute dishes well beyond sunrise.
Finding the right menu items or equipment isn’t always easy for many independent operators. However, creative thinking paired with budget-conscious menu solutions could pay off.
The rise of all-day breakfast opens up a vast array of menuing opportunities and provides a way to drive traffic and boost sales. Here are three all-day breakfast innovations you should try in your chain and independent restaurants:
All-day breakfast ideas that can elevate your menu
Serve it in a bowl
Bowls have been rising in popularity and enable you to provide the flavors guests love with the sustenance they’re looking for. They also offer a smart way to make the most of ingredients — helping operators reduce waste and maximize value — while delivering vibrant, satisfying meals. These provide myriad creative culinary opportunities for chefs looking for a way to enhance their offerings.
You can offer anything from acai bowls to ancient grain bowls to on-trend ethnic bowls, like the Country Breakfast Bowl. This flavorful bowl includes crisp McCain® Redstone Canyon™ Hashbrown Cubes tossed with sausage, ham, bacon, bell peppers and creamy scrambled eggs — perfect for any time of day.
Bowls offer a way to use those ingredients you already have — in a unique application.
Give classics a twist
Keeping the menu simple and using known breakfast ingredients, but adding a touch of new flavor, makes all-day breakfast achievable for any restaurant. An easy-to-eat meal that delivers in flavor and comfort will keep guests coming back for more.
The Smoked Ham Breakfast Biscuits include three buttermilk biscuits layered with a McCain® Babycakes® Seasoned Mini Potato Pancake, smoked ham, scrambled eggs, roasted red peppers, arugula and melted Cheddar. This menu offering provides guests a classic breakfast sandwich feel, but takes flavor to the next level by adding roasted red peppers and arugula.
Add regional dishes
Regional menus give you the opportunity to make your restaurant unique and can be as easy as utilizing one of four regions — Southeast, Southwest, Northeast or Northwest. Foods in different parts of the country have major cultural and flavor variations offering guests a one-of-a-kind experience.
Try capitalizing on this trend with Breakfast Poutine, with crunchy seasoned McCain Potato Rings™ topped with scrambled eggs, shredded Cheddar cheese, chopped green onion and drizzled with savory sausage gravy.
Success comes from staying ahead of the curve. Embracing flexible trends like all-day breakfast positions operators to capture attention, build loyalty, and keep guests coming back for more. So why not start thinking about your next move?
SOURCES
1 Technomic; 2024 Breakfast Multi Client Study.
